A proposal letter is a formal business letter in which the sender intends to sell his product or services to the recipient. The proposal can also be that of a project or a deal or to convince the recipient to invest in a project. Nowadays, digital marketing, accounting, and other services are also offered by businesses through a proposal.
Format of a Proposal Letter
The format of this letter is very much like a regular business formal letter. It begins with the name and details of the sender and after that, the date is mentioned. After the date, you will see the name and address of the organization or individual to whom the letter is addressed.
It follows with the subject line and after that, the recipient is addressed in a polite and formal way in the body of the letter. The letter ends with the name and signature of the sender. Usually, this letter has to be crisp and to the point but you also have to ensure that all the details of your proposal are mentioned clearly in the letter itself.
How to write a proposal letter?
A proposal is almost like a request letter. The only difference is that you are requesting the recipient to accept your proposal instead of expecting any favor or reference from him/her. Therefore, the language of the letter must be always polite and respectful towards the recipient and you must also try to be as formal as possible.
Here are a few tips that you can follow while writing a letter for Proposal:
If you are a beginner, then you need to see some samples first before drafting the body of the letter. There are numerous samples available on the internet that would shed light on how a letter is written. Also, while choosing a sample as a reference, be sure that it is the correct sample and its purpose matches with the intent of your letter.
Avoid making spelling mistakes and grammatical errors at all times. Cross check for the same after preparing the final draft of the letter.
Use a polite language in the letter but also make sure that you sound confident while explaining the details of the proposal. Do not forget to mention all the details of the proposal precisely so that you need not draft a second letter for the same.
The reason and subject of your proposal should be accurate and clear enough for the recipient to understand. Try to convince the recipient in a formal way and do not be too aggressive as well.
How to make a proposal letter?
A letter can be sent via an e-mail or you can also mail a physical copy of the letter to the mailing address of the recipient by post. If you are writing the letter on behalf of a company or sending the proposal for a project, then you can also use the letter of the company for writing.
Follow the format of the formal letter perfectly and address the recipient properly. Give the details of your background and mention the purpose of the letter clearly. Also, do not forget to request a prompt response or follow-up letter by the recipient after he/she receives the proposal. Moreover, add necessary documents and other attachments along with your letter that supports your idea of the proposal.
How to write a proposal Email?
The structure and format of a letter remain the same irrespective of whether you are sending a physical copy of the letter or an e-mail. The only difference is that you can directly send to the recipient on his/her e-mail address instead of mentioning the mailing address.
Also, you can provide your contact information, address and other details after concluding the letter when you are writing a proposal e-mail. If you are writing the letter on behalf of your company you can use the company letterhead which already has the contact details and address of your company at the bottom.
The body, language, and size of the letter remain the same while writing a proposal e-mail as well.
Sample Proposal Letter with Example
There are different samples of proposal floating on the internet. Therefore, you can choose a sample if you are writing a business proposal for the first time. The letter can be written for a different business or professional purposes. You can write a proposal for a job or request an appointment with your potential client.
A proposal is usually used to address business issues and nowadays IT companies that provide sales and marketing services are using it on a persistent basis to promote their services. However, sometimes a proposal can also be used for informal purposes such as a proposal for marriage, bridesmaid proposal, etc.
A proposal for services is used to offer services to a particular person or company. Here’s a sample for your perusal: